Marketing and branding—on the surface, it may seem like these are just two separate words describing the same process. Oftentimes, they’re even used interchangeably in casual conversation. But in practice, the two are extremely diverse. When a company is looking to build their brand and get the word out on their products or services, it […]

Marketing is an essential part of running any business. It doesn’t matter what you’re selling if people don’t know about you or what you can offer them. Every company should have money set aside in their budget to be used on marketing: commercials advertisements, social media campaigns, etc. Frequently, small companies and those just starting […]

A new website for the Schiele Museum was designed and developed by the Sumner Group.